Abstein & Associates LLC - Independent Manufacturer Representative
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The $650 Task Chair - and how to sell it

You've picked up a lead for office seating and make your first contact, asking questions - looking to uncover pressure points that will help transform your prospect into a customer. Problem is, when you finally get to talking about budget, your client's only frame of reference for office chairs is the weekly newspaper flyer they receive from their local big-box retailer full of $99 "Leather Executive" chairs. Your time is valuable, and your reputation is on the line with every single sale you make - so how do you justify your client's investment in quality seating?

Business applications for pruning

Weekend landscape maintenance is generally the best therapy for me - especially in the quiet of the morning before all my neighbors have fired up their mowers. This past weekend, it was time to pull the weeds out of the flowerbeds and prune unruly shrubbery. 

Weeds are an obvious problem, they look out of place and crowd out the plants you want to thrive. Because they're easy to spot, there's no question about removing them. In our business, these are the activities that are totally unrelated to success, don't inspire our existing clients, don't engage new clients, and deflate profits.

The death of the cubicle?

In an article April 2, 2013, the Wall Street Journal alluded to the death of the cubicle as the office environment transforms to a more collaborative environment. If you're a subscriber to the WSJ, you canlink to the article here. The article points to trends such as smaller footprints for individual workspaces and conference rooms that create opportunities for low-wall stations and "huddle" spaces for small groups to meet.
 
It's an arguable point that the cubicle of Dilbert fame has become the punchline of the industry, yet there remains the design dilemma of providing space for individuals to perform their work tasks.

Article summarizing change in office space

This recent article from the Memphis Business Journal highlights workplace design trends and the changing role of contract furniture dealers - click here to view the article

Seating Inc to pursue BIFMA level 1

Seating Inc has announced their plan to pursue BIFMA® level 1 certification. To learn more about Seating Inc's comprehensive offering of solutions for general office & 24/7 heavy duty environments, please visit their website

Major project awarded to Groupe Lacasse

Exciting news for Groupe Lacasse - awarded a $3.4 Million project with the University of Montreal Hospital Research Center. Follow this link to the press release
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Recent Posts

The $650 Task Chair - and how to sell it
Business applications for pruning
The death of the cubicle?
Article summarizing change in office space
Seating Inc to pursue BIFMA level 1

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